A person wearing a gray turtleneck sweater and light blue quilted vest poses against a dark teal background.

Paige Kertesz Photography

 

Brand & Commercial


creative direction designed to elevate brands and tell stories that sell.

 

A person in a white blouse and distressed jeans sits casually on a white bench in a minimalist studio setting.

behind the brand


meet paige

creative director + Photographer


I work with brands and businesses to develop strong visual identities through intentional marketing strategy and creative direction. This work goes beyond photography — it’s about shaping concepts, building cohesive campaigns, and creating content that supports growth, visibility, and brand recognition.


From brand development to commercial campaigns and social content, my role often blends photographer, creative partner, and marketing collaborator.

Woman wearing white tennis outfit with zip-up jacket, pleated skirt, visor, and sneakers against light background.

Services


Marketing, Creative Direction & Visual Content


  • Creative direction & brand development
  • Commercial & lifestyle photography
  • Campaign concepts & visual storytelling
  • Social media content (photo & short-form video)
  • Website, launch, and promotional imagery


Each project is approached with strategy first — ensuring visuals align with brand voice, audience, and marketing objectives.

 

ApproacH


My approach is concept-led and market-driven. I collaborate closely with brands to define creative direction, refine visual identity, and execute content that feels bold, intentional, and effective.

 

Athletic model wearing black North Face puffer jacket and gray sneakers crouches down in studio setting.
where to start?

FOCUS

Develop creative concepts that support marketing goals


Create cohesive, on-brand visuals across platforms


Translate ideas into compelling, usable content


Capture imagery that feels elevated, confident & authentic

Let's partner

 

Who This Is For

Brands and businesses


Marketing teams and agencies


Venues, events, and campaigns


Product-based and service-based companies

ready?

Let’s Work Together

If you’re looking for a creative partner who understands marketing, brand development, and visual storytelling, I’d love to connect.

still have

 

Questions?

Reach out to inquire or view recent brand and commercial work.

 

Results that speak for themselves


Strong visuals matter—but strategy makes them work. Through intentional brand development and content creation, one client experienced a 1,000% increase in traffic and views across social platforms, turning creative concepts into measurable growth.

 

 

previous clients:

 

Woman wearing navy blue activewear set with white cardigan poses in different yoga-inspired positions against white background.
Fashion model in navy blue athletic wear and white sneakers poses against white background in dynamic series.
Athletic woman in navy workout set performs dynamic stretching poses on white cube in minimalist studio setting.
Close-up view of hands tying laces on cream-colored athletic sneakers against a white background.
Close-up view of a tan Fjallraven backpack showing the brand's iconic fox logo patch detail on the shoulder strap.
A person in a tan jacket and jeans poses casually against a white background in a series of lifestyle shots.
Person in black hoodie and jeans sits with legs spread wide apart on white studio floor.
Close-up side view of an olive green hiking shoe with beige laces against a blurred background.
Stylish winter outfit with beige teddy coat, black wide-leg pants and sunglasses on a misty urban street.
Close-up detail of a gray Patagonia fleece jacket showing texture and brand logo patch.
A sequence of photos showing someone in a white shirt and dark pants crouching down on a brick sidewalk.
A person wearing a white knit beanie with blue polka dots and sunglasses poses outdoors in a dark winter coat.
Close-up view of a dark green Patagonia logo patch on a winter jacket showing the iconic mountain silhouette design.
Fashion model poses in beige bomber jacket and dark pants against green background in progressive sequence of poses.
A person wearing a cream colored puffer jacket and long dark hair poses against an olive green background.
A figure in a cream puffer jacket and black pants poses in different positions against a green-tinted backdrop.
A child wearing a purple knit hat and turquoise winter coat stands among golden autumn leaves in a forest setting.
Close-up details of black technical outerwear showing zipper and fabric textures in a moody outdoor setting.
Person tying laces on white HOKA running shoes against a turquoise background.
Person in dark clothing bends down to tie white athletic sneakers against a teal studio backdrop.
A person wearing a teal puffer vest and gray sweater poses against a dark background in a fashion-style portrait series.
Model wearing a gray turtleneck sweater and light gray quilted vest against a dark background.
A person in a black puffer jacket and sneakers poses in a modern minimalist setting against a light gray background.
Person in black North Face puffer jacket and gray sneakers crouches down against white background in studio setting.
A person in black attire lies on a white floor wearing black sneakers, creating a minimalist fashion aesthetic.
Person sits on white floor leaning on teal North Face backpack while wearing black outfit and gray sneakers.
Person wearing black athletic wear and sneakers poses against white background in minimalist studio setting.
A person in black clothing lying on a white background in four different relaxed poses.
Four views of a black backpack with white text logo shown from different angles against a light background.
Two people sitting on white cubes wearing casual clothing against a light background in a minimalist studio setting.
Person in bright blue hoodie strikes playful poses against white background.
Woman in tan tracksuit lounges and poses casually on white background.
Person in tan loungewear strikes four different casual poses on white background while sitting on white cube.
A person in a white sweater sits on a minimalist wooden bench against a white background.
A person wearing a gray vest and black sweater poses in three similar shots against a white background.
Person in glasses and plaid shirt lounges against brick wall in series of artistic portraits with warm lighting.
Portrait series showing someone with dark hair wearing a blue and white patterned sweater in warm sunlight against a brick wall.
A person wearing sunglasses and a beige jacket poses against a dark background with red and blue lighting effects.
A series of handcrafted ceramic mugs with woodland animal designs displayed on a rustic wooden surface in warm lighting.
Person in yellow baseball cap and white t-shirt smiling and looking up in a series of profile shots.
A person in a yellow baseball cap and white top poses on a climbing wall with geometric patterns in the background.
Person in plaid shirt holding stacked black gift boxes with 'Joel' branding against white background.
Person wearing brown jacket and jeans sits in wide stance on white background in studio setting.
Person wearing a gray hoodie with a tan canvas crossbody bag strap across their chest outdoors.
Close-up of an olive green performance jacket sleeve featuring a small shield logo patch on the shoulder.
Woman in white tank top and lavender bike shorts wearing a purple patterned towel around her neck.
Woman wearing a white Local Girl Outfitters graphic tee and red trucker hat, shown from behind.
Young man in light gray hooded jacket standing in sunlit field with trees in background.
Young man in cream shirt and cap stands on dirt farm road surrounded by agricultural fields.
Woman in blue crop top and shorts sitting on white steps wearing white sneakers and socks.
White Brooks running shoes with Nike socks on a seated person against a light background.
Woman in white athletic zip-up jacket and visor posing against a light gray background.
Black Lululemon duffle bag with side pocket and logo detail on white background.
Woman wearing white athletic dress, zip-up jacket, and sun visor, styled for tennis or sport activities.
Young man in black patterned shirt and cap standing in a farm field on a cloudy day.
Young man in teal shirt and cap stands by a sunlit river with green trees in the background.
Teal button-up shirt with two embroidered orange dragonfly patches on the chest pockets.
White Free Fly pocket t-shirt worn with a gold chain necklace and blue jacket.
HOKA trail running shoes in dark gray and gold colorway worn on concrete steps with white pants.
Ready to elevate your brand?

 

creative direction, brand development, and visual content tailored to your goals.

 

Schedule a free discovery call.
Serving all destinations.
Gray athletic sneakers shown from multiple angles on concrete surface in lifestyle product photography.

Let’s build something intentional.